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Best Selling Items on Amazon This Holiday Season (2021)

November 18, 2021
Introduction What items are flying off Amazon’s shelves this holiday season? Last year, e-commerce sales increased by 17% on the platform from October to December. During the 2020 holiday season, the e-tail giant delivered more than 1.5 billion toys, beauty and personal care products, electronics, and home goods. Sellers are expecting a continual tick upward…

Navigating Customer Returns on Amazon

October 21, 2021
One of the key benefits that shoppers love about Amazon is the painless customer return process. Unfortunately for sellers, Amazon has few customer return policy limitations and a generous return window. The average return rate on Amazon ranges between 5-15%. Some categories, like clothing, can get as high as 40%. In total, nearly $25M worth…

How to Win the Holidays on Amazon

October 21, 2021
Preparing for the Q4 Buying Frenzy For many Amazon Sellers, the holiday season is the most lucrative time of the year. With back-to-back Black Friday, Cyber Monday and Christmas buying frenzies, the uptick in traffic can position your account to enjoy increased sales and brand exposure. On top of the typical wave of seasonal business,…

The Amazon Buy Box

August 27, 2021
In today’s competitive Amazon marketplace, having a solid understanding of the Amazon Buy Box is critical. Over time, your ability to “own” the Buy Box can be the difference in thousands of dollars of sales. What is the Amazon Buy Box? The Buy Box is the “box” on a product detail page where customers can begin the…

What The EPA’s Threats Against Amazon Could Mean for Your Brand

August 14, 2021
When Amazon places restrictions on a listing – or on an entire category – sellers rightfully get nervous. If that category is loosely defined, the restrictions can spill over into non-offending products and accounts. The result can go beyond lost sales for legitimate sellers. It can mean weeks or months spent trying to correct a mistaken…

Amazon Prime Day 2021

May 23, 2021
Prime Day is quickly approaching, and you’re invited to participate! Amazon Prime Day 2020 marked the two biggest days ever for small and medium businesses in Amazon’s stores worldwide. Independent third-party sellers — most of which are small and medium-sized businesses — surpassed $3.5 billion in sales on Prime Day — a nearly 60% increase…

UPDATE: New Amazon Requirements for Nutritional Supplement Companies

April 27, 2021
Are you a nutritional or dietary supplement company who sells your product on Amazon? ZQUARED is helping you stay ahead of the game. IMPORTANT NOTICE: Effective on May 3, 2021, you will need to submit documents to obtain approval to list the affected products. If you do not obtain approval to sell these products prior…

ZQUARED Enhanced Advertising Platform – April 2021

April 27, 2021
New & Improved Advertising Platform Staying at the forefront of advertising is a top priority for ZQUARED, as ads are one of the most effective ways to grow your brand on Amazon. We have been diligently working to take our advertising platform to the next level and maximize our advertising efforts. We have improved control…

ZQUARED SnapShot

March 1, 2021
When you become a ZQUARED client, we provide access to real-time data in a single place with our proprietary dashboard, SnapShot. This data allows our clients to identify trends with insight into important metrics such as revenue, sales, returns, inventory, and Buy Box percentage. These trends and insights translate into strategic planning for continual brand…

Utilizing Amazon FBM (Fulfillment By Merchant) as a Competitive Advantage

September 2, 2020
As a seller, navigating and positioning your brand within Amazon’s competitive marketplace poses a variety of difficult challenges. Adding the complexities associated with determining the right fulfillment method for your brand is one such challenge. Amazon offers sellers two fulfillment processes: Fulfillment by Amazon (FBA) or Fulfillment by Merchant (FBM). Fulfillment by Amazon (FBA) allows…

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