Utilizing Amazon FBM (Fulfillment By Merchant) as a Competitive Advantage
As a seller, navigating and positioning your brand within Amazon’s competitive marketplace poses a variety of difficult challenges. Adding the complexities associated with determining the right fulfillment method for your brand is one such challenge. Amazon offers sellers two fulfillment processes: Fulfillment by Amazon (FBA) or Fulfillment by Merchant (FBM). Fulfillment by Amazon (FBA) allows…