Buy Box

The Amazon Buy Box
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The Amazon Buy Box

In today’s competitive Amazon marketplace, having a solid understanding of the Amazon Buy Box is critical. Over time, your ability to “own” the Buy Box can be the difference in thousands of dollars of sales. What is the Amazon Buy Box? The Buy Box is the “box” on a product detail page where customers can begin the…

Sovereign ZQUARED – Silver Amazon Page Listing
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Amazon Video Now in Search Ads for Sponsored Brands

Amazon offers a variety of advertising options to help sellers reach their target audience and increase sales. The latest advertising option is video in search ads for sponsored brands. Video in search allows advertisers to create content-rich media that appears below the fold in the search results for select keywords that are relevant to the…