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2024 Holiday eCommerce Predictions

November 14, 2024
Holiday eCommerce Trends to Watch in 2024 Unsurprisingly, more shoppers are turning online for holiday shopping, avoiding crowded malls and traditional shopping experiences. Currently, over 60% of consumers shop online during the holidays, with digital sales projected to grow by 7-10% from last year. Here’s what eCommerce businesses need to know to tap into this…

5 E-Commerce Business Trends to Watch in 2025

November 14, 2024
As e-commerce evolves in 2025, key trends will reshape the industry, offering opportunities for growth and new ways to connect with consumers. From the rise of social shopping on TikTok and Instagram to the increasing influence of Gen Z’s focus on sustainability, brands are seeing shifts that demand attention. Innovations like voice shopping and AI-driven…

Ecommerce Industry Landscape in 2024 and Beyond

July 16, 2024
Fueled by rapid improvements in fulfillment logistics and innovative technologies, ecommerce continues to grow as an alternative to brick-and-mortar retail, taking a larger share of the market – offering both a challenge and an exciting opportunity for ecommerce businesses looking to capture a growing audience. Online sales globally are expected to grow by 9% in…

The Pros & Cons OF AI-Powered Customer Service

July 16, 2024
Rapid developments in AI have led to more AI chatbots greeting customers when they visit online stores – mimicking the experience of a store clerk at a brick-and-mortar retailer. The technology continues to grow, and with it, the potential to revolutionize customer service. According to surveys conducted by eMarketer, 37% of e-commerce marketers worldwide already…

Making the Most of Social Commerce

March 21, 2023
If you are an e-commerce business owner and looking to expand your audience, utilizing social media is a must. The fast-growing trend of “social shopping” allows consumers to shop the products they love directly via social media. The experience is designed to be engaging and community-driven - and the potential revenue for prospective sellers is…

2023 Market Predictions

March 21, 2023
At least 28% of the world population shops online, and that figure is anticipated to grow in coming years. Overall, e-commerce sales could reach 20.8% of all retail sales worldwide in 2023. Total sales are projected to surpass $7 trillion by 2025. As customers turn to online retailers for their shopping needs, businesses are continually…

Grow Your Brand with External Marketing

January 24, 2023
What is External Traffic? For sellers looking to stand out on the crowded Amazon marketplace, optimizing their products’ listings is essential. 75% percent of Amazon sales are generated through Amazon’s internal search engine alone. But what about that other 25%? This “external traffic” represents customers guided to Amazon listings through outside sources, such as social…

Launching your Brand on Amazon

January 24, 2023
E-commerce is a nearly $1 trillion market in the U.S. and is projected to grow to $2 trillion by 2030, making online sales an essential revenue stream for many companies. For newcomers to the e-commerce market, selling on Amazon is an obvious choice. Amazon alone is responsible for 40% of total retail e-commerce sales, and…

Ecommerce Businesses Grapple with High Return Rates

January 24, 2023
The e-commerce market shows no signs of slowing following the rapid growth of online shopping at the onset of the COVID-19 pandemic. It broke $1 trillion in value at the end of 2022, constituting 70% of the total retail market. These booming sales accompany a high rate of return on purchased goods. In 2022, 20%…

1st Party vs. 3rd Party: What is Best for your E-Commerce Business?

November 30, 2022
E-commerce is booming. For businesses looking to capitalize on digital marketplaces, Amazon and Walmart are obvious online marketplace choices. With the option to sell via these platforms in two primary ways – 1st Party (1P) and 3rd Party (3P) – you might be wondering which model will best serve your brand. In short, 1P turns…

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